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Max Frank and crossbase - reaching the goal on time

Max Frank uses crossbase as a solution for text, table and print production as well as for data export and translations

We wanted to achieve a result quickly and prepared the implementation well. In collaboration with crossbase, we formulated our expectations, implemented the solution and achieved the desired goal on time.

Julia Multhammer
Marketing Officer, Max Frank GmbH und Co. KG

Max Frank GmbH und Co. KG
94339 Leiblfing

Contact person:
Julia Multhammer
Marketing Officer
Tel.: +49 9427 189-412

Information about the company

Type of company: Manufacturer
Branch of industry: Building elements and materials
Branch of industry: Building components, building suppliers
Sales assortment: No details
Sales category: 101 to € 250 million
Number of employees: 850 worldwide
ERP system: Softbauware

Information on the solution

Software type: Standard software
Solution type: Individual solution

MAX FRANK has been developing, producing and selling a wide range of tried-and-tested products for concrete and reinforced concrete construction for more than half a century. With a technically sophisticated and intensive integration of industrial production, high-quality products and a wide range of services, the company reliably supports its customers in all construction phases.

MAX FRANK benefited from the modular structure of the crossbase solution and was therefore able to implement an optimal solution quickly. The initial focus was on the printing sector. A gradual expansion to other areas and crossbase modules is already planned. The production of the 200+ page price list utilizes many advantages of the crossbase solution:

The automation of many functions simplifies the creation of complex tables and ensures significant time savings. Both table page sections with flow frames and wrapping tables as well as matrix tables with multiplied price list variant articles can be produced. Sophisticated editorial page spreads with text and images are also created automatically.

PDF bookmarks are created via the headings and subheadings. The table of contents with cross-references makes it possible to go directly to the product in the PDF via the page numbers. Cross-references are also taken into account in the body text.

The crossbase.trans module makes it easy to determine translation requirements and offers various options for integrating a translation agency. The price list, which has so far been published in German for Germany, Austria and Switzerland, is to be translated with crossbase and will also be produced in other languages in the future.

Solution details

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Print catalog

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Print catalog

The crossbase solution in a nutshell

  • PIM with ERP interface, extensive product features and relationships
  • Integrated image database/MAM with graphics converter
  • Text and attribute value generation
  • Automated production of complex tables
  • Data provision with Excel configurator
  • Automated creation of PDF links
  • Translation workflow

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I look forward to a personal
consultation 
with you.

Jean-René Thies, Application consultant

Call me +33 3 39 25 04 03
or write a message

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